Emily in Paris, Netflix, Jax Media, MTV Studios

Social Media

Netflix original drama Emily in Paris dropped Friday October 2nd, 2020.

#EmilyinParis has been renewed for a second season.

rottentomatoes: 63%

metacritic: 63

imdb: 7.4

Emily Cooper, Emily in Paris, Netflix, Jax Media, MTV Studios, Lily Collins
Emily Cooper, Emily in Paris, Netflix, Jax Media, MTV Studios, Lily Collins

Emily Cooper

Emily Cooper takes a fashion marketing job in Paris, France.

Emily Cooper, Emily in Paris, Netflix, Jax Media, MTV Studios, Lily Collins

“Run complete. Madeline, you’re in Adweek. Right here, under ‘Movers and Shakers.’ ‘Chicago-based Gilbert Group expands international portfolio with acquisition of French luxury marketing company Savoir.’ Gilbert Group vet, Madeline Wheeler, named director of marketing for Franco firm.’ This is going to be amazing for you. Ooh, I just emailed you my thoughts on the presentation for the new IBS drug. It’s a social initiative to add meditation to your medication. If you like it, you can pitch it later. Uh, you know, for your last hurrah. Seriously? I don’t want to step on your toes. What is it? Mm. It’s like wearing poetry. Hm. No, just floral. Oh. Oh. Uh…” — Emily Cooper

“Hi, babe! Mwah! What happened? Oh, my God! Yeah! Mwah! White wine, actually. Anything French, if you have it. I have some crazy news. Madeline’s pregnant. Mm-hm. Well, so did she. Until she got completely nauseous sniffing this perfume she was planning to promote. She went to the doctor this afternoon. Oh, well, there are a few candidates. She was having a lot of going-away sex. Mm-hm. Mm! But now that she’s pregnant, she’s decided she’s not gonna take the job in Paris. Not exactly. They still need someone there. Like, American eyes and ears to help with the whole transition. So they asked me if I would take the job… for a year. They said that if I did that they’d guarantee me senior brand manager when I’m back.” — Emily Cooper

“So, the apartment there is already all set up, and there’s a relocation bonus. And just to explore the idea, here’s a spreadsheet I made for the next year. Weeks when you might be able to come to Paris, times I can come back to Chicago, taking into consideration vacation and sick days. I know it’s crazy, but when will we get a chance like this? It’d be an adventure. Fake it till you make it. You look worried.” — Emily Cooper

“Yes. Hi. Bonjour. Merci. Hi. Okay. It’s charming. Is this it? Uh, I just schlepped up these bags five flights. This is the fifth floor. That’s weird. Chambre de what now? Oh, my God, I feel like Nicole Kidman in Moulin Rouge! Wow. Oui. Oui. Très good. Très wonderful. Oh, I actually have to get to my office. I have a boyfriend. In Chicago. Can I just get my keys, s’il vous plaît? I won’t. Bye-bye, now.” — Emily Cooper

“Hi. Hello. Uh, bonjour. I’m Emily Cooper from the Gilbert Group in Chicago. Oh. I’m going to be working in this office. You lost me at bonjour. Oh, that was Madeline. Uh, I’m Emily. Emily Cooper. And I am so excited to be here. Excuse me? Well, I’m going to take a class, but… …ke parle un peu français already. Ah. Emily Cooper. Oh. It’s so nice to meet you, Monsieur Brossard. I’m sure we have a lot to learn from each other. True. Most of my experience has been in promoting pharmaceuticals and geriatric care facilities. Yes. I meann, oui. Ah. That is our specialty. We take a lot of pride. Uh… oh, no, you must have gone to Lou Malnati’s. True, we are in the midst of an obesity epidemic. In fact, Merck was one of our biggest clients. They make a diabetes drug that we marketed the heck out of. Sales went up 63 percent. Well… cigarettes cause diabetes and cancer. Mm-hmm. With all due respect, I have been sent here for a reason, so if you wouldn’t mind, I would really like to share some of my ideas about your social media strategies. Yes. And the Instagram.” — Emily Cooper

“First, let me apologize for speaking English. I did Rosetta Stone on the plane, but it hasn’t kicked in yet. For those of you who haven’t met me, I’m Emily Cooper, and I’m so excited to be here in Paris. I’m looking forward to getting to know each and every one of you and, likewise, having you get to know me. Your name, Monsieur. Yes, Luc? Sorry. Your company works with some of the biggest brands in the luxury sector, from Chanel to YSL. And that makes Savoir, your company, or, if I may be so bold, our company, a brand in itself. But to build a brand, you must create meaningful social media engagement. May I ask who’s responsible for your social media here? Makes sense. Anyway, it’s not just about the number of followers. It’s about contest, trust, interest, and engagement. True. But Americans invented it, which is why I hope to become a valuable member of your team by adding an American point of view to your fabulous French clients.” — Emily Cooper

“It’s amazing, isn’t it? The entire city looks like Ratatouille. So beautiful. Great. Okay, maybe a few things got lost in translation. It took them a minute to realize I was me and not Madeline, but I really feel like I could be a big asset here. Thank God! You’re gonna love Paris. I don’t want to spend another day in the most romantic city in the world without you. Hurry. I miss you already here. Mwah.” — Emily Cooper

“Ugh, seriously? God. Okay. Come on. This can’t be happening. Come on. Sorry, I… I thought this was my apartment Fifth floor? Merci. Uh, I’m Emily. Emily Cooper, your… your new neighbor. Oui. From Chicago. Oh, I know that beach. Saving Private Ryan. D-Day? Uh, anyway. Hm. Uh… nice to meet you, neighbor. Bonsoir.” — Emily Cooper

“Uh… ah. Une pain au chocolat. Merci. Have un bonne journeé. Oh, my God. Oh, my God. Mm. Oh, my God. Sylvie, it’s Emily. Um, are we closed today, or is there a national holiday I don’t know about? ‘Cause I’ve been hanging around here for two hours and… I’ve been here since 8:30. Hi Patricia. I’m wondering if I can share some ideas I have about how we might enhance our social media engagement. I’m so excited about the potential here. Oh.” — Emily Cooper

“Do you wanna have lunch? Ow. Excusez-moi ! Sorry, I don’t speak French. Yes. But did you think I was French? Chicago. Oh, cool. No way! Why? Are those your children? How long have you been here? Do you love it? Mm. I mean, they can’t all be mean. Mm. Oh, no. Actually, I work here. I have a job with a French marketing firm. Yeah. Well, I just started. Uh, no. Um… but my boyfriend’s coming next week to visit, so… no… uh… sometimes. Uh… Emily. Nice to meet you. Oh. Mwah. Mwah.” — Emily Cooper

“Bonjour ! What is ‘la plouc?’ Hm. Sorry, I don’t speak French. Uh, yes… yes, please. Yeah. Luc! Hi. Y– yes. Mm, I’m good. What? Afraid of me? How? It’s a balance. But… I enjoy work… and accomplishment. It… it makes me happy. Yes. I mean, it’s… it’s… it’s why I’m here. For work. And look where it’s brought me. To this beautiful city. Or maybe that’s a little arrogant. Hm. More ignorant than arrogant. I’m sorry if I offended you.” — Emily Cooper

“Is everything okay? It’s 3:00 a.m. here. Sleeping. And I miss you too. Hello? Doug? Oh! Are we having cybersex? Hold on. You better not be recording this. Mm. Thanks. M’kay. Yeah. I feel… I feel overwhelmed. I… I feel like myself but not myself, and… it’s all so crazy. It’s crazy, but it’s… it’s nice, and… it’s kinda sexy, but… and I… Doug? Doug? Babe? Doug? Oh. Ah. Okay. Okay. Oh… my God.” — Emily Cooper

“Oh, jeez. I did it again. I’m really so sorry. Come on, even you have to admit that the floor numbering here makes absolutely no sense. What? Oh. Yeah, um… I just ran five miles, but I don’t really know what that is in kilometers. Nah, I have to get to work but, um, I promise I won’t bang on your door again. You’re funny.” — Emily Cooper

“French is such a funny language. Why is it la plouc and not le plouc? Look, I know that you all aren’t happy to have me here and my French could use some work. Okay. It’s basically merde, but I have some ideas about marketing De L’Heure that I’d like to share with you. De L’Heure. De L’Heure. De… L’Heu-re. De L’Heure. De L’Heure. I studied the marketing plan before I got to Paris. It’s weak. You’re piggybacking off the ad campaign. Very little social engagement. I know you’re about to launch, and you’re keeping me out of the loop. Tonight? What…? What? Were you gonna tell me this, uh, never? Maybe I am. But… I do understand what it means to be on the outside looking in. I have a perspective that you will never understand because, no, I’m not sophisticated or French, and I don’t know how to look like you. That slouchy, sexy, je ne sais quoi thing. But I am the customer that wants it. And you’re not because… you’ve already got it, and you don’t even know how you did it. Bien sûr. Wonderful. Any tips on what to wear?” — Emily Cooper

“I’m sorry. It’s just so good, and I’m so hungry. I don’t smoke. Well, they will kill you. Oh, merci. Enchantée here as well. Well, it’s… it’s very symmetrical. To bring an American perspective from a marketing point of view. I think you have an amazing, sexy product that could practically induce pregnancy in older women. I mean, it’s part of the reason I’m here. Uh, yeah… never mind. Sorry. It’s a long story. Well, I think we can do much more on social. Last year at my company, we marketed a vaccine to help combat the chikungunya virus and saturated the web with such gorgeous content, we were actually responsible for increasing tourism in the Virgin islands by 30 percent. If you googled ‘tropical beach,’ ‘vacation,’ ‘paradise,’ or even ‘topless beach selfies,’ you were directed to our product. Oh, and the best thing is we can track everything. Who have used what, when, where, and for how long. He asked me.” — Emily Cooper

“I love it. I mean, who wouldn’t, right? I’m sorry if I was talking to much about work. Sometimes I just get a little overenthusiastic, and, uh, I know it’s a party. Cheers. Not yet. I’m sorry. Ah, it smells really good. I’m just not usually a perfume girl. I will keep all of that in mind four our marketing materials. User experience is key. Gardenia. Leather. Musk.” — Emily Cooper

Sylvie Grateau, Emily in Paris, Netflix, Jax Media, MTV Studios, Philippine Leroy-Beaulieu
Sylvie Grateau, Emily in Paris, Netflix, Jax Media, MTV Studios, Philippine Leroy-Beaulieu

Sylvie Grateau

“Bonjour. I wasn’t expecting you until tomorrow. How was your journey here? The new apartment and everything? Oh. Yeah, I was told the American coming here spoke French. Oh, so you’re not Madeline. Well, that’s very unfortunate. That you don’t speak French. It’s a problem. Well, perhaps it’s better not to try. Oh, Paul. May I introduce Emily, the American girl who’s come to work with us? This is Monsieur Brossard, he’s the founder of Savoir. Disgusting. Well, perhaps from the disgusting food. Perhaps stop eating. True. German?”

“Oh, Patricia doesn’t speak English. Paul. Who is that girl? How long do we have to put up with this? With me as her boss, we’ll see how long she lasts.”

“Bonjour ! No, I’ll have a cigarette. Bonjour, la plouc !”

“I guess it depends on the plouc you’re referring to. A little bit. De L’Heure. De L’Heure. De L’Heure. De L’Heure. De L’Heure. De L’Heu-re. I don’t think that’s the account for you. Oh, how so? True. The party is tonight. Listen, I… don’t agree with your approach. You want everything to be everywhere, accessible to everyone. You want to open doors. I want to close doors. We work with very exclusive brands. And they require mystery, and… …you have no mystery. You’re… you’re very… very obvious. So, you want to go to this party? Fine. Be there at eight. Not that.”

“Oh, there you are. Stop eating. Why are you eating? Well, have a cigarette. Of course you don’t. Oh. Paul. Mwah. Ça va ? Antoine ! Ça va bien? Are you crazy? You don’t talk about work at a party. Well, then you change the subject. You know, we’re at a soirée, not a conference call. Oh, mon Dieu !”

Luc, Emily in Paris, Netflix, Jax Media, MTV Studios, Bruno Gouery


“My name is Luc. Why are you shouting? Excuse me, but the French are masters of social media.”

“Uh, I have a… bad stomach. Bonjour, la… ah, Emily. Ah… I… I just want to say I am sorry for this. I… I do not agree to calling you ‘la plouc.’ And… I can, uh…? You know… uh…? Ah? Okay. You know, we are all a little afraid of you. Mm-hm. Y– your ideas. They are more new. Maybe they are better. Now here are here, and, uh, maybe we feel we have to work harder, make more money. Ex– exactly. A balance. And I think Americans have the wrong balance. You live to work. We work to live. Yes, it’s good to make money, but what you say is success, I say is punishment. Work makes you happy? Maybe you don’t know what it is to be happy. Ah. You came to Paris and you don’t speak French. That is arrogant. Well, let’s call it the arrogance of ignorance. Oh, I’m not offended by anything. I see you tomorrow, Emily. Mm-hm? Ah. Don’t be early. Hm?”

Julien, Emily in Paris, Netflix, Jax Media, MTV Studios, Samuel Arnold


“I’m sorry. I don’t understand. Ah. The American girl is here.”

“Patricia. It’s a disaster.”

“What are you doing? Pourquoi ? We open at 10:30.”

“I have a previous engagement. Bonjour, la plouc ! Oh, um… it’s a little term of endearment, like, um, mon petit chou, la plouc… nice. Don’t worry about it.”

“Bonjour, la plouc. I think I like you.”

Mindy Chen, Emily in Paris, Netflix, Jax Media, MTV Studios, Ashley Park

Mindy Chen

“Laurent! Sybil! Apologize to the lady! I’m sorry. Can I buy you another one? Ah, American? Honestly, no. I was being polite. You.. look American. Are you from Indiana? Oh. I was close. I went to junior high in Indianapolis. Mm-hm. Ah, long story. Very boring. The story and… Indianapolis. But the girls, they look like you. Nice. No, I’m their nanny. Laurent! Stay where I can see you. I’m teaching them Mandarin. Uh… almost a year. From Shanghai. But my mother’s from Korea. Another long, boring story. Uh, yes, of course I love Paris. And the food is delicious. The fashion, so chic. The lights, so magical. But the people… so mean. Oh, yes, they can. Chinese people are mean behind your back. French people, mean to your face. But you’re on vacation here, so… seriously? Well, so you know. Oh. Do you have any friends in Paris? Are you lonely? Give me your phone. Okay, so here’s my number. You’re lonely, you text me, we have dinner. I’m Mindy. French people do this. Sybil! Laurent! Ugh.”

Paul Brossard, Emily in Paris, Netflix, Jax Media, MTV Studios, Arnaud Viard

Paul Brossard

“Hello. It’s a pleasure. Welcome to Paris. So you’ve come to teach the French some American tricks? But your experience is not with fashion and luxury brands, hm? In Chicago. I was in Chicago once, and I ate the deep-dish pizza. It was, uh, dégueulasse. How you say? Like a quiche made of cement. And the people are so fat. Why are they all so fat? So you create the disease, then you treat the disease, and then you market the treatments of the disease. There is no money in that. Yes. Well, smoking is a pleasure. And without pleasure, who are we? Exactly right. All of the brands we market here, from perfume to cognac to couture, are all to do with beauty and refinement. Perhaps you have something to learn from us, but I’m not sure if we have much to learn from you. You mean the Twitter and the Snapchat? Ah, by all means.”

“What? It was one of the terms of sale. They send us one of their people. Well, until she decides to leave. Quoi? Right, I have to go.”

Bonsoir, Sylvie. Mwah. Ouais. Emily. Quelle métamorphose ! Très belle. Emily has just arrived from, uh, America. Antoine, of course, owns Maison Lavaux, and he is the best nose in France. Emily unfortunately does not speak French. Sorry? Juliette from Marie Claire is waiting to talk to you. Please.”

Gabriel, Emily in Paris, Netflix, Jax Media, MTV Studios, Lucas Bravo


“This is the fourth floor. Fifth floor. American? Gabriel, French, from Normandy. What? Enchanté.”

“Emily, do you want to live in my apartment? You are very wet. Can I get you a glass of water? It’s a long way to the fifth floor. No problem. Bang any time.”

Antoine Lambert

“Oh. Antoine Lambert. And my wife, Catherine. Enchanté. Not literally my nose. A nose is what we call the perfumer, the one who composes the scent. Hm. And how do things look from that point of view. I’m curious. Interesting ideas. It’s nice to meet you.”

“Bonsoir. How are you enjoying Paris? Santé. You’re not wearing the perfume. Here. Try a little here. And right here. It suits you. And why not? It’s like wearing beautiful lingerie. Makes you feel confident. Sexier. Happier. And, of course, with the right chemistry, it can be an aphrodisiac. Mm-hm. And how do you experience it? What does it smell like to you? Mm-hm.”

Catherine Lambert

“And why did you come to Paris? What is she saying?”

Madeline Wheeler, Emily in Paris, Netflix, Jax Media, MTV Studios, Kate Walsh

Madeline Wheeler

“What? Where? Ah! Yes! I am here to prove that a master’s in French does not go to waste. I have been dreaming of moving to Paris forever. I mean, French men, they love older women, you know? Look at their president. He’s young. He’s hot. He married his schoolteacher. I want you to pitch it. Seriously. The client has to start getting comfortable with you. You’re not. You’re stepping into my shoes. You’re ready, okay? This is an opportunity for both of us. Come here. Try this. De L’Heure. It’s the latest fragrance from Maison Lavaux. I’ll be handling them, their account in Paris. What do you think? I’m gonna use that. Oh, that smells really wei– does that smell weird to you? But… I’m gonna be sick. Uh… I’m gonna be sick.”


“Hey. Oh. Yes! Bote just smacked a walk-off grand slam, two outs left in the bottom of the ninth. Hell yeah! Cubs are goin’ to the playoffs, baby! Mwah! Can we get a couple of beers here? Madeline. Like, your boss, Madeline? Thought she was too old to get pregnant. Wow. So, who’s the dad? Hey. Go, Madeline. So, there goes your promotion? What? In Paris? Huh.”

“Wait. You’re serious? Unless I missed something, you don’t speak French. Oh, I’m not worried. It’s the French who should be worried.”

“It’s beautiful. Ah. Hey, how was the first day? Hey, look what I got. I’ll be there soon, okay? Mwah. Bye.”

“Oh, hey. There you are. Yeah, I just finally got home from work. Oh… whoops. It’s 7:00 p.m. here. Uh… what are you doin’? I miss you so much. Get naked with me. Well… if you insist. No. Never. Oh, wow. You are so beautiful. Uh, so, um… …you do you, and… I’ll do me. That feel good? How good? Oh, you’re so sexy. Oh, my God. Oh, wow.”

Emily’s phone

“Well done, Emily. Five point three miles. Forty-one minutes. Eighty seconds faster than yesterday. Bonjour.”

“Je vais travailler dans ce bureau.”

“Patricia, I’d like to share some ideas about how we might enhance our social media engagement.”

“My name is Mark. Mon nom est Marc. I cannot speak French. Je ne parle pas français. Could you please say that again? S’il vous plaît, pourriez-vous répéter ? Please slow down a little bit. Veuillez ralentir. Veuillez parler un pei plus lentement.”

“Go fuck yourself.”

Emily’s Computer

“‘La plouc.’ ‘The hick.'”

Chicago Bartender

“For sure.”

French Liaison Gilles Dufour

“Uh, Emily Cooper? Hey. I’m Gilles Dufour from the rental agency. I’ve got your keys. Apartment 501. Avec plaisir. The building is very old. It doesn’t have an elevator. It’s on the fifth floor. This is the fourth floor. In France, first the ground floor, then the first floor, then the second floor, and so on. Non, c’est normal. Et Voilà. Your magnificent chambre de bonne. Chambre de b— um, it means, uh, the room for the housekeeper. The top two floors were typically reserved for the servants. The space is small, but the view… you’ve got all of Paris at your feet. There is a wonderful café just down below. A friend of mine is the manager. So, ça va? It’s good? Great. Are you hungry? Would you like a coffee or…? Oh. Maybe you want to have a drink tonight? In Paris? So you don’t have a boyfriend in Paris. Yeah. Um, my number is on the card if you need me for anything, and in case you change your mind. Yeah.”


“Good morning, miss. Un ! Pas ‘une.’ Un pain au chocolat. Ça sera tout ? Un euro quarante. Eh ben, on n’est pas rendu. Une ! Pas ‘un.’ Une bonne journée !”

Savoir Employee 1

“Bonjour !”


“Je comprends pas. Non, non.”


“I want an ice cream!”


“You’re not my mother!”

Frenchman 1

“Bonjour. Vous attendez quelqu’un. Oh, I’m sorry. Um, is the seat free? Yeah? Okay. Thank you.”



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here for this 💖

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Are you #TeamGabily?!

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PARIS FW ☀️❤️ / @lanvinofficial @isabrulier

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what are they looking at? wrong answers only

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How it started ➡️ how it ended

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:gabriel pondering whether to like or not: 👀

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Category is: Athleisure meets Parisian chic

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BTS in black and white just hits different 📸

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2020 = ZOOM / and idk felt cute

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Tag the Mindy to your Emily 👯‍♀️

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Persona / incognito #Paris 📸 @etiennebaret

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The purest joy I’ve ever felt…

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